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Ms. Farhana Haque Purnima

Lecturer & Coordinator, Internship & Placement

purnima@sub.edu.bd

MBA & BBA University of Dhaka; PHD Fellow (PBS, University Putra Malaysia)

Farhana Haque Purnima, working as a lecturer in the department of Business Studies. She has completed BBA in Management and MBA in Strategic Management from FBS, University of Dhaka. She is a certified supply chain analyst from ISCEA, UK. She has also completed Coursera online certified courses in entrepreneurship, strategic management, women in leadership, digital media and marketing strategies. She previously worked as a lecturer at Dhaka Commerce College and also have practical experience of working at Bank and MNC's. She has research interest in management, emerging technologies in management, strategic management and supply chain management.
  1. Hossain, M.Z., Prita, F.S., Purnima, F.H., & Salehin, A. (2026).Organizational Culture and Employee Engagement in the RMG (Garments) Industry ofBangladesh. European Journal of Management, Economics and Business, 3(1), 125-136. DOI:10.59324/ejmeb.2026.3(1).10
  2. Hossain, M.Z., Tazin, F., & Purnima, F.H. (2026). CSR Communication onSocial Media: Effects on Brand Image and Customer Engagement. European Journal of Management,Economics and Business, 3(1), 137-151. DOI: 10.59324/ejmeb.2026.3(1).11
  3. Peris, S. F., Gupta, P. D., Rahaman, A., Uddin, I., & Hindarsah, I. (2025). Towards a Sustainable Future: Developing a Framework for Social Business Performance in the Context of Environmental Orientation and Government Support. Journal of Business and Social Sciences, 2025(3). https://doi.org/10.61453/jobss.v2025no34
  4. Hossain, M. Z., Sohana, F., Purnima, F. H., & Jui, N. J. (2025). Exploring the Impact of Workforce Well-Being and HRM Practices on Financial Performance within the Framework of ESG Accounting. European Journal of Management, Economics and Business, 2(3), 186- 200. https://doi.org/10.59324/ejmeb.2025.2(3).14
  5. Hossain, M. Z., Sohana, F., Purnima, F. H., & Tasnim, S. (2025). Corporate Sustainability: How HRM and Accounting Collaborate to Drive Green Finance and Employee Engagement Initiatives. European Journal of Innovative Studies and Sustainability, 1(3), 107-120. https://doi.org/10.59324/ejiss.2025.1(3).09
  6. Hossain, M. Z., Sohana, F., Purnima, F. H., & Jui, N. J. (2025). Exploring the Impact of Workforce Well-Being and HRM Practices on Financial Performance within the Framework of ESG Accounting. European Journal of Management, Economics and Business, 2(3), 186- 200. https://doi.org/10.59324/ejmeb.2025.2(3).14
  7. Hossain, M. Z., Sohana, F., Purnima, F. H., & Tasnim, S. (2025). Corporate Sustainability: How HRM and Accounting Collaborate to Drive Green Finance and Employee Engagement Initiatives. European Journal of Innovative Studies and Sustainability, 1(3), 107-120. https://doi.org/10.59324/ejiss.2025.1(3).09
  8. Hossain, M. Z., Purnima, F. H., & Sohana, F. (2025). A Cost-Benefit Analysis of Sustainable Human Resource Management Practices: Evaluating the Impact on HRM Effectiveness and Organizational Performance. European Journal of Management, Economics and Business, 2(3), 49-63. https://doi.org/10.59324/ejmeb.2025.2(3).05
  9. Hossain, M. Z., Sohana, F., & Purnima, F. H. (2025). Sustainable Income: A Key Metric for Long-Term Financial Stability and Reporting. Scientia. Technology, Science and Society, 2(4), 99-114. https://doi.org/10.59324/stss.2025.2(4).08
  10. Abu Shams Mohammad Mahmudul Hoque, Farhana Haque Purnima, Farin Sohana(2024) Does Organizational Culture mediate the relationship between working facilities and career success?.Library Progress International, 44(3), 7922-7944  https://www.researchgate.net/publication/386244538_Does_Organizational_Culture_mediate_the_relationship_between_working_facilities_and_career_success  
  11. Abu Shams Mohammad Mahmudul Hoque, Zainudin Bin Awang, Farin Sohana, Farhana Haque Purnima (2024) Does Organizational Culture Mediate the Relationship between Relationship Marketing and SME Performance?. Library Progress International, 44(3), 7821-7857. https://doi.org/10.5281/zenodo.14234191
  12. Abu Shams Mohammad Mahmudul Hoque, Farin Sohana, Farhana Haque Purnima(2024) Mediating Role of Student Life Balance in Quality E-lifestyle and Academic Performance Relationship:A Resource Economics Approach. Library Progress International, 44(3), 7965-7992. https://www.researchgate.net/publication/386243969_Mediating_Role_of_Student_Life_Balance_in_Quality_Elifestyle_and_Academic_Performance_Relationship_A_Resource_Economics_Approach 
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*** Admission going on for Summer 2026 *** LLB Admission ( Fall 2026 ) Form Fill-up Deadline: 24th April, 2026 | Admission Test: 26th April, 2026 at 11:00 AM *** Admission is open for M.Sc. in Data Science & Machine Learning *** Congratulations! to all the newly enrolled advocates from the State University of Bangladesh *** Certificate verification for SUB students going abroad is now available on www.mygov.bd ***
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